no fancy tools, just raw vision.
Here’s the deal: I dream up brands from scratch—website, logo, marketing, social, products, messaging—and build them step-by-step. No Adobe, just Mac Preview, and pure hustle. This isn’t just fun—it’s proof I think end-to-end, bringing fresh ideas to life with execution that hits.
Say hello to tellr—a brand built for storytelling—created in two (very long) weekends using nothing but Mac’s Preview and Pages. Because, honestly, I have no friggin’ clue how to use Adobe products.
it all started with an idea…
to create a clothing brand for storytellers.
first, I needed a logo…
but I’m not just slapping logos together; I’m architecting.
time to narrow it down…
I couldn’t decide—so I switched gears…
what about the brand’s look and feel?
I knew I was close, but not there yet.
time to focus on the brand’s purpose… stories worth telling.
stories that would pull on the audience’s heartstrings…
stories that would express humanity in its purest form.
now it was time to build something tangible…
because at tellr, you’re not just wearing another piece of fabric…
you’re wearing a story.
introducing…
and then I narrowed it down to this (see below) and called it a day.
PS: It’s a fully functional Squarespace website (not on Premium)—these are just screenshots.
now, just imagine what I could do with a team of graphic designers and the resources to create something amazing.
could that be with your brand? I sure hope so.
